Proximity Worldwide
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| Aligned with BBDO worldwide and a member of the Omnicom group of companies | |
| Industry | Advertising, Digital Marketing |
| Founded | 2000 |
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Number of locations
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67 offices around the world |
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Area served
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Worldwide |
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Key people
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Chris Thomas, Chairman & CEO of BBDO Asia & Chairman of Proximity Worldwide; Richard Fraser, Regional Managing Director of Proximity Asia, Middle East & Africa; Nick Williams, Network Leader of Proximity Europe; |
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Number of employees
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over 2,000 employees |
| Website | www |
Proximity is the digitally focused direct marketing arm of Omnicom Group’s BBDO.[1] Founded in 2000, Proximity began in the digital age and has a varied portfolio of digital creative work including digital advertising, search, strategy and planning, email, data and analytics and design.[2]
They specialize in:[3] Interactive Marketing; Mobile and Social Media Analytics; Branding; Email Marketing and eCRM Direct Marketing; Interactive advertising and design; Customer Segmentation; Search Marketing; Strategy and Planning; Technology Architecture & Integration; & Strategic Planning.[4]
Contents
History
Founded in 2000, and headquartered in London[1] Proximity worldwide has over 2,200 employees in 67 offices around the globe.
Proximity Worldwide is a member of the Omnicom group of companies and is aligned with BBDO Worldwide.[1][5]
Chris Thomas, CEO of BBDO Americas, was recently[when?] named to the additional role of chairman of Proximity Worldwide.[6] Thomas took over from Andrew Robertson, President and CEO of BBDO Worldwide, who had been filling this position.[7]
Proximity Worldwide counts brands like HP, Johnson & Johnson,[1] Kraft, Mars, Mercedes, Bayer, Pepsi, P&G, and Visa Inc. as clients.[5]
Awards
Proximity Worldwide has been consistently recognized as the Most Awarded Agency Network from 2006-2010 at the John Caples Awards.[8] They were deemed Most Awarded Agency Network at DMA Echo Awards in 2006, 2007, 2008 and 2010[9] and from 2007–2009, they also were crowned winners of The Big Won.[10]
References
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- ↑ 1.0 1.1 1.2 1.3 Direct Marketing News
- ↑ Politics & Technology
- ↑ The Agency
- ↑ Dolphin Digital Media Partners With Digital Agency Proximity Worldwide
- ↑ 5.0 5.1 Dolphin Digital Media Partners With Digital Agency Proximity Worldwide
- ↑ Campaign Online
- ↑ Chris Thomas named Chairman of Proximity
- ↑ John Caples Awards
- ↑ DMA Echo Awards
- ↑ The Won Report
