Guy Kawasaki
| Guy Kawasaki | |
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Kawasaki in July 2015
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| Born | August 30, 1954 Honolulu, Hawaii |
| Ethnicity | Japanese American |
| Alma mater | Stanford University, B.A UCLA, M.B.A. |
| Occupation | Author Former Apple Fellow[1] |
| Children | 4 |
| Website | No URL found. Please specify a URL here or add one to Wikidata. |
Guy Kawasaki (born August 30, 1954) is a Silicon Valley marketing executive. He was one of the Apple employees originally responsible for marketing their Macintosh computer line in 1984. He popularized the word evangelist in marketing the Macintosh and the concepts of evangelism marketing and technology evangelism.[2][3]
In March 2015, Kawasaki joined the Wikimedia Foundation Board of Trustees, the non-profit operating entity of Wikipedia.
Kawasaki has also written a number of books including The Art of Social Media (2014) and Database 101 (1991).
Early life
Guy Kawasaki was born in Honolulu, Hawaii, where he attended ʻIolani School. He credits his writing career to Harold Keables, his Advanced Placement English teacher, who taught him that "the key to writing is editing."[4]
Kawasaki graduated from Stanford University In 1976 with a Bachelor of Arts degree in psychology.[4] He then attended law school at UC Davis, but quit after about a week of classes when he realized that he hated law school.[4][5][6] In 1977, he enrolled in the UCLA Anderson School of Management, where he earned an MBA degree.[4] While there, Kawasaki also worked at a jewelry company, Nova manufacturer. Kawasaki observed, "The jewelry business is a very, very tough business, tougher than the computer business... I learned a very valuable lesson: how to sell."[7]
Career
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 The art of innovation Guy Kawasaki, TEDxBerkeley, TEDx, 21:15, February 22, 2014 |
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| Ten Words You Seldom Hear in Social Media, Social Data Week, September 16, 2013, 29:21 |
In 1983, Kawasaki got a job at Apple through his Stanford roommate, Mike Boich.[4][8] He was Apple's chief evangelist for four years. In a 2006 podcast interview on the online site Venture Voice, Kawasaki said, "What got me to leave is basically I started listening to my own hype, and I wanted to start a software company and really make big bucks."[9] In 1987 he was hired to lead ACIUS, the U.S. subsidiary of France-based ACI, which published an Apple database software system called 4th Dimension.[10]
Kawasaki left ACIUS in 1989 to further his writing and speaking career. In the early 1990s he wrote columns that were featured in Forbes and MacUser magazines.[4][11][12] He also founded another company, Fog City Software, which created Emailer, an email client that sold to Claris.[13][14]
He returned to Apple as an Apple Fellow in 1995.[4] In 1998, he was a co-founder of Garage Technology Ventures, a venture capital firm that has made investments in Pandora Radio, Tripwire, The Motley Fool and D.light Design.[15][16] In 2007, he founded Truemors, a free-flow rumor mill, that sold to NowPublic.[17][18][19] He is also a founder at Alltop, an online magazine rack.[8][20]
In March 2013 Kawasaki announced he would be joining Google as an advisor to Motorola. His role was to create a Google+ mobile device community.[21]
In April 2014, Kawasaki became the chief evangelist of Canva.[22] It is a free graphic-design website, for non-designers as well as professionals, founded in 2012.
On March 24, 2015, the Wikimedia Foundation announced Kawasaki had joined the foundation's board of trustees.[23]
Bibliography
- The Macintosh Way (1990) ISBN 0-06-097338-2
- Database 101 (1991) ISBN 0-938151-52-5
- Selling the Dream (1992) ISBN 0-88730-600-4
- The Computer Curmudgeon (1993) ISBN 1-56830-013-1
- Hindsights (1995) ISBN 0-446-67115-0
- How to Drive Your Competition Crazy (1995) ISBN 0-7868-6124-X
- Rules for Revolutionaries (2000) ISBN 0-88730-995-X
- The Art of the Start (2004) ISBN 1-59184-056-2
- Reality Check (2008) ISBN 1-59184-223-9
- Enchantment: The Art of Changing Hearts, Minds, and Actions. (2011) Portfolio Penguin, London. ISBN 1-59184-379-0
- What the Plus! Google+ for the rest of us. (2012) (Only available on Amazon Kindle, iBooks and on Google Play)
- APE: Author, Publisher, Entrepreneur—How to Publish a Book. (2013) (Guy Kawasaki; Shawn Welch) Nononina Press ISBN 978-0-9885231-0-4
- The Art of Social Media: Power Tips for Power Users (2015) (Guy Kawasaki; Peg Fitzpatrick) ISBN 978-0241199473
- The Art of the Start 2.0: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything (2015) Portfolio ISBN 978-1591847847
References
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- Alltop.com co-founder
- Guy Kawasaki at the Internet Movie Database
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- ↑ Solis, Brian and Deirdre K. Breakenridge. Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR. FT Press, 2009. p. 9.
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- ↑ Kawasaki, Guy. The Beauty of Metaphor. Forbes. August 25, 1997.
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- ↑ Ostdick, John. Guy Kawasaki: Advice for Making Your Business Successful. Success Magazine.
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- ↑ http://techcrunch.com/2014/04/16/guy-kawasaki-joins-australian-design-startup-canva-as-chief-evangelist/
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