Arthur Sadoun
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Arthur Sadoun, born May 23, 1971, is the CEO of Publicis Worldwide, the 1st communication group in France. He was promoted to the role in October 2013, previously he served as CEO of Publicis France.
Career
In 1992, after graduating from the European Business School Paris, he left for Chile to create his own advertising agency which he sold five years later to BBDO International.
In 1998, he came back to France and studied an MBA at INSEAD.
In 1999, he joined TBWA International as head of international strategic planning and head of development.
In 2000, he was appointed as managing director of TBWA/Paris and in August 2003 he became chief executive officer of TBWA/Paris.
Under his management TBWA/Paris received the « Agency of the Year » award four years in a row at the Cannes Lions International Advertising Festival.
In December 2006, Arthur Sadoun became CEO of Publicis Conseil. The agency won numerous accounts such as BNP Paribas, Capgemini, Intermarché, Axa International, Yoplait, Luxottica and RATP.
In 2008, 2009 and 2010, Publicis Conseil received the « Agency of the Year » award.[1]
In January 2009, Maurice Lévy appointed Arthur Sadoun as CEO of Publicis France.[2]
Today Publicis France is the first communication group in France.[3] It brings together twenty agencies and 1200 employees. It has won the “Group of the Year” award in both 2009 and 2010.
In 2010, the digital agency Publicis Net won the “Digital agency of the year” award.
In October 2014, Maurice Lévy promoted Arthur Sadoun to CEO of Publicis Worldwide. [4]
Agencies
- Publicis Conseil
- Publicis Dialog
- Publicis Modem
- Marcel
- Loeb et associés
- Royalties
- Carré Noir
- Publicis Activ
References
- ↑ http://www.lefigaro.fr/medias/2008/12/06/04002-20081206ARTFIG00797-publicis-conseil-elue-agence-de-publicite-de-l-annee-.php
- ↑ http://www.strategies.fr/actualites/agences/110230W/arthur-sadoun-est-nomme-president-de-publicis-france-et-publicis-consultants-se-reorganise.html
- ↑ http://www.lesagencesdelannee.com/
- ↑ http://adage.com/article/agency-news/arthur-sadoun-named-ceo-publicis-worldwide/244618/