Honomichl Top 50
The Gold Top 50, formerly known as the Honomichl Top 50, is an annual compilation of the top 50 revenue-generating marketing research firms operating in the United States. The Honomichl Top 50 is published by the American Marketing Association magazine, Marketing News. Now in its 37th year and still compiled by Jack Honomichl, it is the Fortune 500 list of market research firms.
Market-research revenue in the United States, as represented by the Honomichl list, grew 1.7% in 2012 year to $9.5 billion. The growth in firms specializing in long-term, syndicated market research—such as Arbitron, comScore, IRI, JD Power, National Research Group, Nielsen, NPD Group and Rentrak—collectively grew by 4.1%, while the remaining firms saw revenues fall by 0.7%.[1]
The top 50 firms in the United States in 2013 were:[2]
- Nielsen
- Kantar Group
- Ipsos
- Westat
- IRI
- Arbitron
- GfK USA
- IMS Health
- NPD Group
- ICF International
- ComScore
- Abt SRBI
- J. D. Power and Associates
- Maritz Research
- Symphony Health Solutions
- Dunnhumby
- Harris Interactive
- Lieberman Research Worldwide (LRW)
- National Research Corp.
- Market Strategies International
- Communispace Corp.
- ORC International
- Vision Critical Communications Inc.
- Market Force Information Inc.
- Burke Inc.
- Public Opinion Strategies LLC
- Morpace Inc.
- Directions Research Inc.
- Rentrak Corp.
- Perception Research International
- Affinnova Inc.
- Phoenix Marketing International
- YouGov
- International Communications Research
- Informa Research Services Inc.
- Radius Global Market Research
- Service Management Group Inc.
- MarketVision Research Inc.
- National Analysts Worldwide
- Market Probe Inc.
- KS&R
- The Pert Group
- RDA Group Inc.
- Gongos Research Inc.
- Leo J. Shapiro & Associates LLC
- The Link Group
- Chadwick Martin Bailey Inc.
- RTi Market Research & Brand Strategy
- LRA Worldwide Inc.
- Kelton
