Yellow Cab Pizza
| 200px | |
| Private | |
| Industry | Restaurants |
| Founded | 2001 |
| Founders | Eric Puno Henry Lee Albert Tan |
| Headquarters | Makati, Philippines |
|
Number of locations
|
118+ (2015[1]) |
| Products | Pizza |
|
Number of employees
|
1,500 |
Yellow Cab Pizza Company is a chain that retails fast food, primarily pizza. In 2001, Yellow Cab PIzza Company was founded by Eric Puno, Henry Lee, and Albert Tan.[2] The chain operates in the Philippines, the United States, Guam, Malaysia and Qatar.
Contents
History
The first branch of Yellow Cab Pizza Co. opened along Makati Avenue in April 2001.[1]
About the chain
Because of having "yellow cab" in its name, many thought of the company as a taxi business. But the name is actually a reference to the way it frequently uses the colors black and yellow, a pattern seen on taxi cars.[3] While much of the ingredients to their pizzas come from the Philippines, the cheese is purchased from either Australia or New Zealand.[4] The company's delivery service uses Vespa scooters.
In addition, Yellow Cab operates a sister restaurant called Army Navy Burger Burrito, which specializes in hamburgers and burritos with a military motif. Some branches of Army Navy are designed to resemble a Quonset hut.
Involvement in motorsports
Yellow Cab Pizza Co. sponsors a team that participates in auto racing. Members of the team include actor Ryan Agoncillo and Alex Perez, who has won three racing titles.[5] One of the chain's founders, Eric Puno, is a fanatic of racing.[6]
They endorse contestants in motorcycle racing. Among them is Glenn Aguilar, an 11-time national champion.[7]
Lawsuit
In 2008, Yellow Cab Pizza filed a suit against Green Cab Pizza Haus (later renamed Green Avenue Pizza[citation needed]) for using a logo very similar to theirs. The case ended in Yellow Cab's favor and their competitor was forced to pay a total of ₱400,000.[8]
References
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External links
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