Paramount Streaming

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Paramount Streaming
Formerly called
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  • CBS Digital Media Group (2005–2007)
  • CBS Interactive, Inc. (2007–2021)
  • ViacomCBS Streaming (2021–2022)
Division
Industry
Founded December 31, 2005; 19 years ago (2005-12-31)
Headquarters 235 Second Street, San Francisco, California, United States
Key people
 Tom Ryan (President)
Brands <templatestyles src="Plainlist/styles.css"/>
Parent CBS Corporation (2005–2019)
Paramount Global (2019–present)
Website paramount.com/streaming
Footnotes / references
[1]

Paramount Streaming (formerly CBS Digital Media Group, CBS Interactive, and ViacomCBS Streaming), a division of Paramount Global, oversees the company's streaming technology and offers direct-to-consumer services, free, premium and pay. These include Pluto TV, which has more than 250 live and original channels, and Paramount+, a subscription service that combines breaking news, live sports, and premium entertainment.

History

As CBS Interactive

On May 30, 2007, CBS Interactive acquired Last.fm for £140 million (US$280 million).[2]

On June 30, 2008, CNET Networks was acquired by CBS and the assets were merged into CBS Interactive, including Metacritic, GameSpot, TV.com, and Movietome.[3]

On March 15, 2012, it was announced that CBS Interactive acquired video game-based website Giant Bomb and comic book-based website Comic Vine from Whiskey Media, who sold off their other remaining websites to BermanBraun. This occasion marked the return of video game journalist Jeff Gerstmann to the CBS Interactive division of video game websites, which includes GameSpot and GameFAQs, and has Gerstmann once again working directly with some of his former peers at GameSpot within the same building at the CBS Interactive headquarters.[4][5]

On April 17, 2012, it was announced that Major League Gaming and CBS Interactive would be entering a partnership alongside Twitch to be the only exclusive online broadcaster of their Pro Circuit competitions, as well as for advertising representation.[6][7]

File:CBS Interactive Logo.svg
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CBS Corp./Viacom re-merger and afterwards

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Further information: 2019 merger of CBS and Viacom

On November 4, 2019, Variety reported that Jim Lanzone would be leaving the company after 9 years to become an executive in residence at Benchmark Capital and would be succeeded by Marc DeBevoise.[8]

CBS Interactive's parent CBS Corporation merged with sister company Viacom on December 4, 2019, forming ViacomCBS.

On September 14, 2020, it was announced that Red Ventures would acquire the “CNET Media Group” from ViacomCBS for $500 million, which was finalized on October 30, 2020.[9][10][11]

After the divestment of the “CNET Media Group”, CBS Interactive was dissolved after an organizational restructuring and renamed ViacomCBS Streaming in order to accelerate ViacomCBS 'direct-to-consumer streaming strategies.[1]

File:ViacomCBS Streaming.svg
166x166px

On March 4, 2021, ViacomCBS Streaming renamed CBS All Access to Paramount+, with additional streaming content and rebranding taking place at that time.[12]

ViacomCBS Streaming was renamed as "Paramount Streaming", in-line with the rebranding of parent company ViacomCBS to Paramount Global in February 2022.[13]

Properties

Some of the digital media properties under Paramount Streaming are

Divested/defunct

When the company was known as CBS Interactive, it owned several websites, most of which were sold to Red Ventures in 2020. Its former websites are: Radio.com, BNET, CNET, Download.com, TechRepublic, ZDNet, GameFAQs, GameSpot, Giant Bomb, onGamers, TVGuide.com, Chowhound, TV.com, Metacritic, Comic Vine, GameRankings, MetroLyrics and UrbanBaby.[9]

References

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  4. ↑ Giant Bomb, Comic Vine join CBS Interactive GameSpot.com
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