Atlantic-ACM

ATLANTIC-ACM

Type	Private
Industry	Management consulting
Founded	1991
Headquarters	Boston, Massachusetts
Key people	Dr. Judy Reed Smith (Chairperson), Fedor Smith (President & Managing Partner), Aaron Blazar (Senior Partner)
Services	Strategic Advisory & Market Diligence
Website	http://www.atlantic-acm.com/

ATLANTIC-ACM is a strategic consulting firm that focuses on the telecommunications and technology market. Headquartered in Boston, the firm provides industry leading strategic advisory and market diligence services to assist communications service providers, technology companies and financial institutions in evaluating strategic growth opportunities for successful investment, market entry, optimization and long-term planning.

History

ATLANTIC-ACM was founded in 1991 by Harvard-educated strategist, Dr. Judy Reed. In 1997, Dr. Judy Reed Smith was listed by PHONE+ magazine as one of the industry's 25 most influential people, which cited the firm's groundbreaking research that has been published in various media outlets ranging from industry trade publications to the Wall Street Journal. In 2000, PHONE+ magazine identified Dr. Judy Reed Smith as a telecom industry mastermind and the firm as an industry braintrust. In 2002, Dr. Judy Reed Smith became the first supplier member appointed to the board of directors for the Association of Communications Enterprises (ASCENT), which is now the Competitive Telecommunications Association (COMPTEL). ATLANTIC-ACM covers all facets of the telecom and technology ecosystem with a specialization in carrier services, dark fiber, OSS/BSS software, infrastructure, colocation, and enterprise services. The firm closely tracks revenues for 26 of the largest U.S. carriers across 350 markets. In addition, the firm’s annual surveys generate insight from over 2,000 end user carrier and business customers. ATLANIC-ACM regularly leverages its industry access, foundational data, and segment specific knowledge when providing advisory services for strategic development, business optimization, and investment diligence. In 2014, the firm was named Best Metro Advisor firm by Capacity Magazine, citing its “ability to drive client success by identifying and sizing opportunities at the macro level (e.g., markets and segments) as well as micro-level tactics (product and service opportunities) within those markets.”

Strategic Operations Practice

ATLANTIC-ACM helps enterprises and investors evaluate core strategic issues to provide market and competitive landscape assessments, optimize go-to-market strategy, and evaluate customer value proposition and “Right-to-Win.”

Market and Competitive Landscape Assessment
ATLANTIC-ACM’s market and competitive landscape assessment quantifies market opportunities, determines growth rates and drivers, and forecasts the market’s growth rate in addition to helping clients understand the competitive landscape, identifying new entrants, products, services, and innovative solutions

Go-to-market Strategy
ATLANTIC-ACM helps clients optimize their go-to-market strategy by identifying potential entrance options and requirements, evaluating organic and acquisitive growth options, and developing a comprehensive go-to-market plan

Customer Value Proposition and “Right-to-Win”
ATLANTIC-ACM offers clients a customer value proposition and “right-to-win” plan by determining customer purchase criteria, assessing value chain economics, identifying the basis for competition, and prioritizing opportunities

Report Card Studies

Since 1995 the ATLANTIC-ACM report card studies have delivered industry-wide research through which cover the wholesale and business connectivity telecom markets. The firm’s report card studies consist of four annual reports to provide carriers with unbiased information regarding their relative performance and help customers make more informed purchase decisions. ATLANTIC-ACM’s North American Service Provider Excellence awards recognize carriers providing outstanding operations or product ratings. In addition, this data is used by ATLANTIC-ACM’s consulting team for customer behavior analysis, service delivery benchmarking, product opportunity quantification, and operational optimization.

Clients

Recent ATLANTIC-ACM clients include Accenture, AT&T, Aviat Networks, Broadnet, CenturyLink, Charter, Cisco, Comcast, DQE Communications, Equinix, Fibertech Networks, First Reserve, Inteliquent, KDDI, Level3, Microsoft, Novacap, NTT, PCCW, PEG Bandwidth, Plexus Capital, Rogers, Shaw, SK Telecom, SoftBank, Sprint, Telus, Telx, Transit Wireless, Verizon, vXchange and Windstream.

External links

• http://www.atlantic-acm.com